Technology
IMG Academy partners with foot scanning tech company
IMG Academy, a prep school and sports training facility in Bradenton, Florida, has partnered with foot scanning technology, orthotics and foot health company Aetrex to bring its technology on-site at IMG and provide insoles to student-athletes… more »
Therabody launches palm-cooling device
The new Therabody CryoTherm Palm is a portable, science-backed thermoregulation device engineered to lower core body temperature, delay fatigue and sustain peak athletic performance during high-intensity training and competition. (Photo courtesy... more »
Betterguards acquires wearable sports tech company
Betterguards, a sports technology company focused on injury prevention and recovery, has acquired Nextiles, a materials science and wearable sports technology company that merges flexible electronics with soft goods to create a data analytics platform... more »
How AI can help athletic trainers
AI, or Artificial Intelligence, has been around for a few years now and is becoming incorporated into our everyday lives. There are news reports every day on the ins and outs of AI and how... more »
Integrating biometric data safely and effectively
Participation in high school sports continues to rise. According to the National Federation of State High School Associations (NFHS), athletic participation increased by 200,000 in the 2024-25 school year. This totals 8,266,244 over the past... more »
TeamBuildr CEO announces lowered pricing specific plans
TeamBuildr CEO Hewitt Tomlin sent out an email Wednesday morning announcing the company will not be raising prices in 2026, and, in some cases, will be lowering prices on specific products. Tomlin, citing an article... more »
Trainers Choice innovates sports medicine landscape with GeoCell
Trainers Choice, a trusted Canadian family-owned and operated sports medicine brand with over 35 years of clinical expertise and product innovation, proudly announces the launch of GeoCell, its new eco-friendly brace and support line into... more »
Richmar partners with leading continuing education provider, Ciao Seminars
Richmar has announced the further expansion of its involvement in the therapy and rehabilitation network through a new partnership with CIAO Seminars, a leading provider of continuing education for rehabilitation professionals. Through this new partnership,... more »
