How Strength Coaches Lift Teams to Championship Goals

“Teams are only as strong as its weakest link.” It is one of the most overused cliches in sports despite its accuracy. But what about a team’s strongest link – meaning, their fittest? As the... more »

Utilizing Crossover Sports in Athletic Training

Sports specialization for young athletes has become a controversial topic.  Should young athletes devote all of their practice and game time to just one sport? There are some aspects of sports specialization that young athletes,... more »

Current Innovations with Stem Cells & Platelet-Rich Plasma

When it comes to innovative treatment options, Platelet-Rich Plasma (PRP) and stem cell therapy comes up a lot. But what is the level of understanding of these regenerative medicines among the average person? The goal... more »

Distinguishing Differences in Wearable Sensor Tech

Once thought of only for the affluent athletes of top-tier colleges and professional teams, wearable sensor technology has exploded — and expanded — in recent years to get real-time data to measure athletic performance at... more »

4 Trends in Strength and Conditioning for 2021

The strength and conditioning business has always been about evolution. The primary goal of the field itself is to physically improve athletes and clients in some capacity. So, it only makes sense that exercises and... more »

Growing Pains: CBD Use by Athletes Slow Despite Mainstream Popularity

Recovery and pain management is a high profile concern for athletes at every level of their game. After a contest or hard workout, they need a way to bounce back from what ails them. Aside... more »

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